Toshiba is helping retailers to boost sales by enabling them to link their web store into their existing EPOS solution.
The company has partnered with Datasym to launch E-Store an integrated e-commerce solution. E-Store is a complete solution featuring quality POS hardware from Toshiba and Datasym’s POS, which deals with a retailers web trading.
Chris Jones, Operations Direc tor at Datasym, explains, “Our concept was to provide a fixed cost, affordable solution that would provide a professional looking web presence, together with easy, simultaneous administration of both web and retail product databases.”
E-Store is the ideal solution for retailers using two systems, which can result in difficulties as they require two separate stock pools: one for the retail outlet and one for the webstore. Similarly, should a retailer opt for just one stock pool they may then experience out-of-stock issues, additional administration duties and time spent consolidating the information from two systems.
Customers using E-Store can expect all the standards components such as best sellers, RRP prices and shopping cart, as well as sales and stock figures which are updated in real-time, allowing retailers’ complete visibility of trading. The online payments are handled by PayPal, Worldpay or Protx.
Chris Jones comments: “There is no limit to the number of products or the different permu tations of those products. There is even the ability to have additional products or different prices on E-Store to those sold in-store, all managed by the one system.
The Toshiba/Datasym partnership ensures customers receive complete reliability and consistency, and because both manufacturers are committed to continually developing their systems to include new features and functionality, E-Store can be easily upgraded with no disruption or costly hardware upgrades.
